In 1995, during my studies, I wondered why things had to be the way they were. Intrinsically motivated, I combed through the library and stumbled upon biopsychology, systems theory, sociology, catastrophe theory, and quite a bit of philosophy. Super fascinating, but none of it gave me satisfactory answers—I could always think of examples of why companies, products, economies, or families are not successful.
From this combination, I developed the metasystemic explanation that truly everything—from companies and strategies to individuals—is only successful if it integrates (adapts) and continues to develop (in competition and with change). If something does not develop further, or develops too much, it will not be successful. Does that sound trivial? It is, until we consciously reflect on what, in our particular challenge, is hindering or fostering integration and further development.
What’s essential is that our hormones and neurotransmitters are only designed for this purpose—to make us strive for integration and further development, or, if these are lacking, to make us experience negative feelings. With this mindset, it becomes possible to explain what makes particular recipes for success effective, and what makes them fail.
The collective striving for integration and further development is, in fact, the explanation for the formation and ultimately the failure of cultures—which is also why, in my personal life, I am committed to a transformation towards greater sustainability.